Twitch zal zich dit jaar vooral focussen op de consoles

Matthew DiPietro, vice president of marketing bij Twitch, heeft in een interview met de Britse website CVG laten weten dat zijn bedrijf zich in 2014 vooral zal focussen op de consoles. Het is de bedoeling dat Twitch in 2014 zo goed mogelijk ingebouwd zal worden in zowel de PlayStation 4 als Xbox One.

Volgens DiPietro zijn er op de PlayStation 4 al grote successen geboekt:

The biggest thing on the horizon is the expansion of Twitch into the console space, generally. […] From both a broadcasting perspective and from a viewership perspective. When we launched, the genesis of Twitch was very PC-gamer centric. […] We’ve only just begun the next-generation console era. It’s in its real infant stages. The PS4 launched, what, two months ago with some broadcasting functionality baked into it. We’re seeing those numbers are astonishing, about 20 percent of our broadcaster base already, just in the last two months, is on PS4. The console gamers are so far flocking to it in that early part of the availability of next-gen consoles.

Eerdere geruchten wezen erop dat de Xbox One-ondersteuning voor Twitch mogelijk nog maanden van ons verwijderd is en hoewel DiPietro hier niets over wilde zeggen, was hij zeer optimistisch:

And then when Xbox One comes out, that’s gonna be really exciting too. The two consoles together with Twitch functionality could really be a true game changer for us in the future. […] Those are things that you can’t quite do at the platform level, but you can do, potentially, at the game level, at the software level. So that’s real next-generation stuff, we’ll see what happens with that, but it’s definitely an exciting possibility.

Niet alleen de next-gen consoles kunnen rekenen op de Twitch-behandeling. DiPietro liet namelijk weten ook zeer geïnteresseerd te zijn in de mobiele platformen:

Mobile is a very interesting thing. The ability to broadcast from mobile platforms is sort of a next-generation broadcasting technology that we’re working on right now, which also has the potential to change, fundamentally, the business. Simply because mobile gaming is nearly ubiquitous, at least in the US. So that’ll be an exciting thing, to see how that fits into the ecosystem.

Twitch kon in vorig jaar rekenen op maar liefst 45 miljoen unieke bezoekers en het lijkt erop dat dit aantal in 2014 drastisch zal toenemen.